To be indexed by Google especially on the first page is webmasters wet dream. This is called SERP (Search Engine Result Page). Plenty of ways to get your site indexed and it usually got to do with whether Google thinks your site is more relevant to a particular query. This is all relating to visitors. Visitors usually only look at the first page result for their query, so the better your SERP is, the better chance of Google sending visitors to your site.

Every time someone asks about how to improve their website PageRank there is always someone in the audience who says basically forgets about PageRank and concentrates on traffic. While traffic or visitors are usually the end target of a website, is PageRank then not important at all?

Lets have a look at the news from horses mouth

PageRank Technology: PageRank reflects our view of the importance of web pages by considering more than 500 million variables and 2 billion terms. Pages that we believe are important pages receive a higher PageRank and are more likely to appear at the top of the search results.

For many new websites with Adsense, the biggest problem is to get the relevant ads to be displayed on the website. Usually the webmasters have would control it by the website domain name, description, keyword, heading (<h1>, <h2>..etc) and by reading text available on that page.

Domain name, description, keyword and headings are usually don’t change much, however, text i.e. post on the page might depend the webmasters moods. What if you want to talk about your self having a nose surgery but your website is about dogs and you don’t want to have nose related ads appear on your website?